This article describes the events for the Online Scheduler Version 2. If you are looking for version 3 click here.

Once you have added your Google Analytics Tracking ID to your Online Scheduler you will be able to observe and report on actions taken by your clients & agents as they schedule online. You can find these events below.

Page Views

All visits to your Online Scheduler will register a pageview event in your Google Analytics account. The pageview event will be traceable by its location, which will contain your Company Key. To illustrate:

Event: pageview
Location: /my-isn-company-key/schedule-online

Online Order Started

Every time someone starts an online order an event will be registered:

Event Category: Online Scheduler
Event Action: started
Event Label: New Online Scheduler Order started

Additionally, a secondary event will be registered with information about the type of person, based on the button they clicked (Buyer, Owner, Agent, etc):

1. Client as Buyer
Event Category: Online Scheduler
Event Action: buyer-started
Event Label: New Online Scheduler Order started by Buyer

2. Client as Owner
Event Category: Online Scheduler
Event Action: owner-started
Event Label: New Online Scheduler Order started by Owner

3. Real Estate Agent
Event Category: Online Scheduler
Event Action: agent-started
Event Label: New Online Scheduler Order started by Agent

4. Insurance  Agent
Event Category: Online Scheduler
Event Action: insurance-agent-started
Event Label: New Online Scheduler Order started by Insurance Agent

Date & Time Unavailable

This registers whenever the user had selected an appointment but lost the chance to book it. Typically this is because of a delay between selection and completion.

Event Category: Online Scheduler
Event Action: bad-date
Event Label: User Unable to complete Online Scheduler Order due to date/time being taken

Viewed Services / Pricing

This registers whenever the user views the services / pricing screen. Reporting on this can be useful to determine how many people view your pricing but never complete the order (by cross-examining the Online Order Completed event.)

Event Category: Online Scheduler
Event Action: pricing
Event Label: User visited Online Scheduler Pricing

Online Order Completed

This registers whenever the user fully completes the Online Scheduling Process. This means the user made it to the final stage and hit the "Schedule" button.

Event Category: Online Scheduler
Event Action: completed
Event Label: User completed Online Scheduler Order

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